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Latest Breaking News - News and Society - Viewing: Press Release Distribution Service Offers Wider Distribution List Sunday, August 16, 2009 Press releases have been very popular among business owners for getting traffic to a website. Traditionally, press releases are only limited to the print medium. And many small business owners have been unable to get the exposure they badly needed as they do not have access to journalists and editors. Usually, only media agencies have direct access. But the Internet is a level playing field. Today, even individuals can afford to issue a press release. Let's take a quick look at the new roles that modern press releases play. 1) Transparency. Transparency is very important in larger organizations. In fact, it is mandatory in public listed companies. Every time there are some changes to the business, a press release must be published to inform the general public of the changes. Press releases thus become a great tool for achieving transparency. This is the traditional role of a press release. 2) Exposure. A good press release can attract a lot of attention. It gives the Company the exposure that it needs to succeed, especially when its still young and growing. Publishing sites and houses may pick up the press release and republish the news to provide additional exposure. This type of added exposure is not uncommon for press releases. 3) SEO and traffic. Today, press releases are published on the Internet. No print medium is involved in such publications. For a small fee, anyone can issue a press release to a wide network of news wire sites. That brings traffic to the organization's official website. In addition, links are allowed in the press releases. Thus, search engines are able to crawl these links and index the content pages. The PRs then become a source of long term traffic for the publishers because these articles remain online indefinitely. For a press release to succeed in all three of the above, a wide distribution list is required. Imagine having your news article published by Google News, Cnet News, EIN News, InBoxRobot and other major news wire sites. These sites have thousands of subscribers and a single listing and attract many eyeballs. In addition, these sites are well established in the search engines and any back links coming from them will give a boost to the search rankings of the publisher's website. ePressDistribution, a private Company founded by Darren Chow, has expanded its distribution list. Besides the usual news wire sites, the service now submits press releases to 300+ well respected sites on the Internet. "For press releases, maximum exposure is very important. We are constantly expanding our distribution list to provide more value to our clients," commented Darren Chow, founder of the press release distribution service. Other well known sites include Articledashboard, Goarticles, Amazines, IdeaMarketers, ArticlesBase, and many more. On top of the additional sites, the press release will also be syndicated to numerous feed channels. They include FeedFury, Syndic8, Congoo, 2RSS and others. Clients can choose to submit their own press releases, or hire the Company to write their press releases on their behalf. A written press release can be edited by the client and needs to be approved by the client before actual distribution can commence.
Press release distribution service to offer wider distribution list. Have your PR submitted to Google News, EIN News, CNet News, and other major Newswire sites. Note: You are free to reprint this article as long as the text links remain intact. Article Views: 145 |
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